Trade Marketing Associate

About Us

Established in 1972, Guardian Health & Beauty is Singapore's Number 1 Health and Beauty retailer. With more than 126 stores nation-wide, it retails a comprehensive range of health & beauty products. Guardian has evolved from its pharmacy roots to a holistic one-stop solution for customers health and beauty needs. It continues to expand its products and service range to meet the redefinition of beauty by today's customers - where health meets beauty.

With a strong health heritage, it has the largest network of award-winning pharmacists and a wide selection of health products. Professional services such as patient-care counselling, dispensary services, beauty and personal care solutions are offered at stores as a convenient one-stop for health and beauty. Guardian also operates its online store with more than 9,000 products available and offers the Click & Collect services.

Guardian Health & Beauty is a Progressive Wage (PW) mark accredited company.

ROLE PURPOSE

The Trade Marketing Associate execute marketing plans and programmes consisting mainly of above-the-line/below-the-line activities which are designed to increase the effectiveness of the sales and marketing effort in accordance with established corporate and divisional objectives.

PRINCIPAL ACCOUNTABILITIES

• Plan and execute marketing and advertising activities and ensure that the advertising material complies with standards set by the Company, media and other bodies of authorities, meet production schedule and is within budget.

• Communicate and coordinate with Commercial & Operations in the execution of promotional activities to obtain high level of commitment from all parties and ensure consistency in implementation standards.

• Develop, compile and maintain accurate, detailed and up-to-date campaign performance adopting analysis-based approach that includes feedback on activities through all platforms. New promotion campaigns should incorporate analysis to drive activities and actions to counter market competitions

• Respond to specific store/ cluster needs with respect to market pressures by identifying the needs, prepare proposals and present to appropriate team

• Work closely with external agencies, suppliers, media, landlords and partners in execution of activities.

• Prepare marketing reports and assist in administrative duties

• Execute promotional activities, campaigns, and events to support product launches, seasonal promotions etc

REQUIREMENT AND QUALIFICATIONS

• Minimum Diploma in Business Administration, Marketing, Advertising, or Mass Communications.

• Minimum 2 years relevant experience in marketing.

• Experience in retail, FMCG, or advertising agency is desirable.

• Excellent proficiency in written and spoken English.

• Independent, meticulous, and creative, with strong organizational skills.

• Ability to multitask and perform well in a fast-paced environment under tight deadlines.

• Well-organized, team-oriented, and strong interpersonal skills.

• Confident with a proactive attitude and ability to liaise effectively with internal and external stakeholders.