Lead the Brand Management team in driving top-line business growth and ecommerce performance for key brand and seller partners in Singapore.
Develop and execute data-driven ecommerce growth strategies aligned with client commercial objectives and market opportunities.
Ensure achievement of brand and store KPIs through effective account management, strategic planning, and operational excellence.
Analyse sales performance, category trends, and marketplace insights to identify growth opportunities and recommend sustainable ecommerce strategies.
Drive sales growth through stock availability management, pricing competitiveness, assortment optimization, innovative promotional campaigns, and effective merchandising strategies.
Collaborate with Business Development teams to introduce value-added ecommerce solutions, optimize commercial agreements, and improve client profitability.
Build and maintain strong relationships with leading brands, sellers, and ecommerce platforms including Shopee and Lazada.
Work closely with internal cross-functional teams including operations, marketing, analytics, and commercial functions to ensure smooth execution of ecommerce initiatives.
Develop cross-functional strategies to enhance seller business growth, operational efficiency, and marketplace performance.
Manage pricing strategies, product assortment, and inventory planning to maximize revenue and customer experience.
Conduct regular business reviews and performance analysis to evaluate the impact of strategic decisions and implement growth initiatives.
Coach, mentor, and develop Key Account Managers and team members to build a high-performing and collaborative team culture.
Support regional and local ecommerce initiatives to strengthen market presence and accelerate business expansion across Southeast Asia.
