Lead & Mentor: Manage and inspire a diverse team of strategists and analysts, fostering a culture of collaboration and curiosity.
Modern Strategy: Move beyond traditional focus groups (humans in a petri dish) to understand behavior in context. Use social listening and digital signals to uncover real cultural insights.
End-to-End Ownership: Oversee the strategic process from research and insight generation to writing compelling creative briefs and guiding execution.
Client Partnership: Act as a trusted advisor to senior clients, presenting complex concepts with clarity, passion, and conviction.
Agile Execution: Thrive in a fast-paced environment where speed and quality coexist. You will need to prioritize effectively and adapt quickly to change.
Requirements:
The Experience: 7+ years of experience in a top-tier agency or digital consultancy environment, specifically working with large-scale/Fortune 500 brands.
The Skillset: Deep expertise in integrated planning, social strategy, and consumer insights. You understand how digital platforms shape human behavior.
The Toolkit: Proficiency with modern research tools is essential (e.g., NetBase, Brandwatch, GWI, Sysomos, Google Analytics, etc.).
The Communicator: You have dazzling presentation skills. You can take complicated data and explain it to a fifth grader.
The Mindset: You are a problem solver who is low-ego and high-energy. You are just as comfortable writing a brief as you are presenting to a CMO.
The IT Factor: You are genuinely curious about people and culture. You don't just observe the internet; you understand it.
