Meta is seeking a Strategic Partner Manager to lead strategic partnerships within the programmatic ads ecosystem. This role will be responsible for driving publisher adoption of the Audience Network solution for gaming and non-gaming mobile app developers.
Strategic Partner Manager - Audience Network Responsibilities:
- The Partner Manager owns the entire new business sales cycle, including identifying and approaching top-tier publishers in the Greater China region, educating them on the overall Meta Publisher Solution value proposition of the Audience Network, negotiating terms, closing contracts, and helping onboard the customer onto the Meta Audience Network solution
- The Audience Network product suite provides real-time advertising technologies for publishers including yield optimization for mobile gaming apps
- The Partner Manager will work closely with the cross-functional teams in APAC, including the Partner Engineering team, the Gaming Platform Partnership team, the Advertiser sales team, local Meta teams in Greater China, and various other cross-functional teams in HQ
- The Partner Manager works with other members of the Audience Network and the leadership team to drive the long-term business plan for the publishers
- The Partner Manager leads and supports revenue strategic account planning for the assigned publishers, develops and executes on customer success plans and creates the necessary conditions for product adoption and growth
- The Partner Manager oversees day-to-day operations with assigned publishers with an eye to delivering an unparalleled service experience
- The Partner Manager provides local thought leadership in the region and represents Meta at various industry conferences, publisher events, and developer forums
- The Partner Manager represents and conveys the Meta Audience Network's value proposition to audiences ranging from CXOs to technical stakeholders, driving adoption, engagement, and growth
- The Partner Manager engages regularly with customers via strategic and operational reviews to evaluate their needs and strategic direction
- The Partner Manager acts in a consultative capacity to influence and educate Publisher sales and marketing teams on go-to-market strategies to achieve their business growth goals
- The Partner Manager aggregates publishers feedback from the field back to Meta's Product team to influence product roadmap development
- The Partner Manager maintains a competent understanding of Meta's Audience Network products and service offerings, adapts quickly to product changes, and communicates approved content to stakeholders and publishers
- The Partner Manager reports on revenue trends, market feedback, business forecasting, and goals
- The Partner Manager consistently meets monthly and quarterly revenue targets
Minimum Qualifications:
- Experience with Ad tech technology companies (such as DSPs, SSPs, Ad Networks, In-app measurement platforms) and understanding of ad serving technology, exchanges, DSPs, Video CMSs
- Fluency in Mandarin Chinese and English are required as this role will collaborate with external stakeholders whose usual business language is Mandarin Chinese and English
- Experience communicating and presenting to stakeholders at all levels of an organization, including CXOs and technical teams. Competent analytical skills with data storytelling skills
Preferred Qualifications:
- Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
- Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
- Experience working in a high-growth, cross-functional environment. Willingness to travel for business up to 30% of the time
- A deep understanding of the mobile and online advertising markets, open to learning new tech, new products, and innovations
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
