SOCIAL MEDIA MARKETING

Meet Us:
Founded in 2015, Charlotte Puxley Flowers is a floral studio based in Singapore. We are a small but connected floral studio, with gardening and community at our heart. In 2023, we took over an old government building in Gillman Barracks, which is now a cocktail bar and events space, set with a jungle background, meet Ida's.
Together, the companies bring people through flowers, design and experiences.

Your Role.
As a Marketing Executive, you will be responsible for driving brand visibility, strengthening customer engagement, and supporting both Charlotte Puxley Flowers and Ida's Bar & Event Space through creative marketing campaigns. Reporting to the Marketing Leads, you will work across different channels to ensure brand alignment and growth.

Key Responsibilities
. Develop and execute marketing campaigns to promote floral products, workshops, and events. Working closely with the floristry team.
. Manage and update content for social media, website, newsletters, and partner platforms.
. Assist in creating promotional materials, from visuals to copywriting, ensuring consistency with brand guidelines.
. Track and report on campaign performance, providing insights and recommendations.
. Coordinate photography, styling, and creative shoots with internal teams and external vendors.
. Maintain a calendar of seasonal launches, campaigns, and partnerships.
. Support on-site marketing needs during events, including signage, collateral, and guest experience touchpoints.

Requirements
. 1-3 years of marketing experience (lifestyle, events, or creative industries preferred).
. Strong written and visual communication skills in the English language.
. Proficiency in digital marketing tools (social media, email marketing).
. Basic design skills (Canva/Adobe Suite) a plus.
. Highly organised, detail-oriented, and able to manage multiple projects.
. A passion for flowers, design, hospitality, and storytelling.
What We Offer
. Creative, dynamic work environment in a growing floral and events business.
. Opportunities to shape brand storytelling in Singapore's lifestyle and hospitality scene.
. Collaborative team culture with exposure across floristry, design, and F&B.