A local bakery with a strong community presence is seeking a freelance social media manager for an initial consultation. The objective is to assess current brand positioning and develop actionable strategies to expand brand awareness and attract new customers. This role is ideal for a social media expert with a proven track record in revitalizing small businesses and driving engagement through digital channels. The consultation will focus on evaluating existing efforts, identifying growth opportunities, and recommending tailored solutions for ongoing marketing support.
Requirements
- Demonstrated expertise in social media marketing, preferably for food, beverage, or retail brands
- Strong understanding of content strategy, audience engagement, and platform analytics
- Ability to audit current social media presence and provide clear, actionable recommendations
- Excellent communication and presentation skills
- Experience advising small businesses or local brands is highly desirable
- Up-to-date knowledge of social media trends and best practices
- Availability for a one-off consultation, with potential for future collaboration
- Remote work; must be able to accommodate time zone of the business
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