Salt Talent Search is looking for Social Media Marketing Specialist for a 6 months extendable contract role. This role will be responsible for paid, owned and earned social and influencer marketing.
Responsibilities
- Lead social campaigns for Shorts Marketing, Artist Marketing and Cultural Moments, in partnership with local social marketing teams.
- Develop editorial content plans and drive optimization for Shorts Marketing and Artist Marketing.
- Develop and execute influencer marketing plans with local markets.
- Partner with Product Marketing, Go-To-Market, and global brand and social teams to align regional activities with broader business objectives and drive brand growth.
- Develop a comprehensive internal and external promotion plan that maximizes the awareness and drive generation before, during, and after each project in collaboration with growth, content, and design teams, and using digital tools.
- Engage and drive multiple media agencies to elevate their day-to-day work, prioritizing agency workflow as pertains to media.
- Drive efforts to analyze, track, and report on campaign/project ROI based on predetermined pipeline, revenue, and MQL metrics using customer relationship management (CRM) system or other project management system
- Develop and maintain external relationships with venues and suppliers/agencies, including registration agencies or livestream platforms, contract negotiation, spatial and audiovisual (AV) planning, activation, swag, food and beverage, virtual suppliers/agencies, mailer gifting, and speaker agents.
Qualifications
- 8+ years experience in effective Social Marketing Management (Channel Management, Social & Content Strategy, Content Marketing, Social & Content Production, Social Insights).
- Experience in Agency and Influencer Management & Content Production.
- Experience in managing end to end campaign
CEI No: R1763696 / EA No: 07C3147
