Our client, a global leader in online bridal and occasion wear, is hiring a Social & Influencer Marketing Coordinator. In this role, you will support influencer partnerships, manage social campaigns, and contribute to brand growth across digital platforms. If you are passionate about fashion, social media trends, and building strong talent relationships, this is an exciting opportunity to join a dynamic team.
Benefits & Perks
- Competitive salary package, basic up to $6,500, plus AWS and Variable Bonus
- 5-day work week with flexible hybrid work arrangement
- Strategic central office location with convenient access to public transport
- Opportunities to grow in a dynamic and fast-paced environment
- Supportive and collaborative team culture
Job Responsibilities:
- Strategically identify talent partners aligned with company initiatives and project requirements, leveraging a data-driven and holistic approach to influencer marketing across nano, micro, and macro influencers, as well as content creators.
- Nurture existing influencer relationships while expanding into new demographics, managing day-to-day communications with influencers via email, phone, and messaging to strengthen partnerships.
- Build and maintain strong talent connections through mailings, giftings, and outreach on brand initiatives, fostering transparency and alignment.
- Drive performance across revenue, engagement, messaging, and follower growth, collaborating closely with social, communications, and editorial teams.
- Oversee influencer marketing forecasts, budgets, and campaign optimizations in line with business objectives.
- Evaluate the success of social media activations through KPIs and performance forecasting.
- Develop and maintain an influencer calendar to support content planning across all social channels.
- Stay informed on pop culture, social media trends, influencer dynamics, emerging technologies, platform updates, and new social media platforms.
Job Requirements:
- Bachelor's degree or equivalent experience
- 5+ years in Influencer Marketing, social media, or PR (fashion industry preferred)
- Existing influencer/celebrity network and eye for emerging talent
- Proficient in TikTok, Instagram, YouTube, and other major platforms
- Strong strategic, creative, and communication skills
- Willing to travel occasionally
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We wish you all the best in your career search.
You are welcome to visit our website at http://www.rkgroup.sg/
RK Recruitment Pte Ltd |EA License No.: 20C0280
Ian Gan Zhi Shen | EA Personnel No.: R21102913