About Reolink
Reolink is a fast-growing global technology group headquartered in Singapore, with operations and customers across North America, Europe, and Asia. We deliver innovative smart technology and security solutions powered by a strong international footprint and ambitious global expansion plans. As we continue to scale, we are strengthening our engineering team with individuals who thrive on innovation, ownership, and technical excellence.
Responsibilities
- Develop and implement comprehensive mid to longterm SEO strategies, covering technical SEO, onpage and offpage optimization, linkbuilding initiatives, and local search optimization.
- Conduct keyword research and traffic analysis monitor indexing status, keyword rankings, website traffic, and conversion performance. Produce regular SEO performance reports and actionable optimization plans.
- Collaborate with the engineering/tech team to identify and resolve technical SEO issues, including site architecture, page speed optimization, structured data (schema), and mobilefriendliness.
- Guide and collaborate with the content team on SEO-driven content planning to improve target keyword rankings, organic traffic growth, and overall content performance.
- Stay current with search engine algorithm updates, analyze competitor SEO strategies, and continually explore new growth opportunities such as voice search, video SEO, and emerging search technologies.
Requirements
- Bachelor's degree or higher, preferably in Computer Science, Marketing, Communications, or a related field.
- Minimum of 5 years of hands-on SEO experience experience managing large websites or crossborder SEO projects is a strong plus.
- Proficient with major SEO tools such as Ahrefs, SEMrush, Google Search Console, Baidu Webmaster Tools, etc., with basic understanding of HTML/CSS.
- Solid understanding of search engine algorithms, ranking factors, and best practices. Strong analytical abilities and logical thinking are essential.
- Excellent cross-functional collaboration skills experience in project management or team guidance is preferred.
