SEO Specialist / Digital Marketing Specialist

Role Description

This part-time hybrid role, based in Singapore, is for an SEO Specialist / Digital Marketing Specialist. In this role, you will be responsible for conducting keyword research, performing SEO audits, implementing on-page SEO strategies, developing link-building campaigns, and monitoring web analytics to optimize performance. While some tasks require working on-site, there is flexibility to work remotely on certain days. The role aims to enhance the company's digital visibility and improve search engine rankings to drive customer engagement.

Qualifications

• Experience in conducting Keyword Research and formulating strategies to target high-performing search terms.
• Proficiency in performing comprehensive SEO Audits and implementing recommendations to optimize website performance.
• Demonstrated skills in developing effective Link Building strategies to boost domain authority.
• Strong understanding of Web Analytics tools to track and analyze digital marketing performance.
• Expertise in implementing On-Page SEO techniques, including meta tags, title optimization, and content structure.
• Familiarity with industry-standard SEO tools like Google Analytics, SEMrush, or Ahrefs.
• Strong analytical thinking and problem-solving skills with attention to detail.
• Prior experience in financial or investment services is an advantage.