Senior Sales Engineer

Company Overview

APP Systems Services (APP) is a leading regional organization with strategically located sales offices and service centers across Southeast Asia and India. Our headquarter in Singapore serves as the central hub for innovation, collaboration, and operational excellence.

At APP, we are committed to providing advanced solutions in electronics, bioscience, vacuum technology, and related products, along with efficient after-sales support. Our expertise extends to critical processes/services in the semiconductor, optics, pharmaceuticals, bioscience, R&D and defence industry. Through longstanding partnerships with global industry leaders, we have built a reputation for quality, reliability and technological leadership.

Why Join us

We are an established and diversified group of companies specializing in high-technology products and process plants. APP has experienced significant growth in recent years. We nurture a supportive and empowering environment for motivated individuals to unlock their full potential. If you're ready to challenge yourself and showcase your abilities, APP offers the perfect environment for you to thrive.

Opening Job Opportunity:

We are seeking a highly motivated and technically proficient Senior Sales Engineer to lead and grow our sales of pneumatic components and automation solutions across Southeast Asia.

This role is ideal for professionals with a solid background in industrial automation or pneumatic systems who enjoy combining technical expertise with customer engagement. You will be responsible for business development, key account management, and regional sales activities, ensuring we meet and exceed sales targets.

What You Will Do

• Drive Sales Growth: Promote and sell pneumatic components (cylinders, valves, air preparation units, fittings, etc.) and automation-related products to OEMs, system integrators, and end-users.
• Business Development: Identify and develop new customers and markets within Southeast Asia, focusing on industrial automation applications.
• Account Management: Maintain strong relationships with key accounts, ensuring a high level of customer satisfaction and loyalty.
• Solution Selling: Understand customer needs and propose appropriate technical solutions using pneumatic and automation components.
• Technical Support: Provide pre-and post-sales technical support, including product demonstrations, application advice, and training.
• Market Intelligence: Monitor market trends, competitor activities, and customer feedback to identify opportunities and improvements.
• Sales Reporting: Prepare regular sales forecasts, reports, and performance reviews for management.
• Regional Travel: Travel across Southeast Asia to visit customers, attend trade shows, and support regional partners.

What You Must Have

• Bachelor's degree or diploma in Mechanical, Mechatronics, or Electrical Engineering, or a related technical field.
• Minimum 5 years of experience in sales of pneumatic components or industrial automation products.
• Strong knowledge of pneumatic systems, industrial automation applications, and automation processes.
• Proven track record of achieving or exceeding sales targets in a B2B technical environment.
• Excellent communication, negotiation, and presentation skills.
• Ability to work independently, manage time effectively, and travel frequently.
• Proficiency in English other regional languages are a plus.

What We Appreciate From You

. Self-driven & motivated individual with good interpersonal and communication skills

. Good leadership qualities and team player with high regard for excellence and quality

. Willing to travel occasionally to regional countries in SE Asia

What We Offer:

• Competitive salary and performance-based incentives
• Regional travel exposure and growth opportunities
• Supportive team and access to leading pneumatic technologies
• Opportunity to work with top-tier industrial customers in automation sectors

Join us to help shape the future of industrial automation in Southeast Asia through innovative pneumatic solutions.