Key Duties and Responsibilities
- Develop and implement marketing strategies
- Brainstorming for product positioning and campaign planning
- Maintain good relationships with existing customers and service vendors etc
- Pull and analyse data from a range of marketing channels and use this data to execute distribution strategy and tactics
- Research adjacent markets and conduct competitive analysis
- Explore business opportunities to grow the product offering and source of revenue
Requirements:
- Bachelor's Degree in Business, Marketing or related fields
- At least 5 yearsof relevant marketing experience in derivatives brokerage house
- Strong knowledge of financial markets
- Meticulous and detail-oriented, with ability to multi-task and manage multiple projects at once.
- Prior working experience in Cryptocurrency Exchanges will be preferred
- Proficiency in Mandarin advantageous to liaise with Chinese-speaking counterparties
