Responsibilities
- The Senior Manager, Regional Marketing will assume responsibility for leading the success of strategic & clinical marketing across compant's product lines with key internal stakeholders in Sales, Market Development, Scientific Affairs, Product Management and Corporate Marketing teams.
- Execute commercial strategies through extraction of key market price information to support the market development team.
- Actively gather competitor intel and curate the regional Win/Loss records to support dynamic market strategies.
- Leverage maximum value from influential and meaningful KOLs, case studies, publications, and presentations of product operational, managerial and clinical values, in combination with customer insights data, enable sales teams to capture business expansion opportunities through actionable clinical marketing strategies.
- Encourage demand and adoption of Comany's new and existing technology across target markets.
Requirements
- Bachelor of Science Degree
- Minimum 3 years in a clinical lab
- Minimum 10 years experience within the IVD / Pharmaceutical Industry
- Direct experience with specific business areas such as haematology, coagulation, urinalysis.
- Knowledge of clinical disease areas and practices
- Experience across diverse lab methodologies
- IVD Product management
How to Apply:
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