Senior Manager, Marketing Communications

Brief Summary

We are seeking an experienced professional to spearhead innovative marketing communications and community engagement initiatives. This role requires a strategic thinker with a passion for brand development and stakeholder collaboration.

Responsibilities

• Develop and implement marketing communications strategies that align with corporate objectives and branding goals. Lead community engagement initiatives, enabling connectivity with government bodies, local organizations, and tenants to foster active participation in community programs. Manage the Lifestyle and Rewards application as a digital engagement platform to enhance user interaction across the portfolio ecosystem. Create and oversee integrated marketing, promotional strategies, and content development to enhance portfolio positioning and community engagement. Establish departmental priorities, including budgets and performance metrics, while preparing materials for various management meetings. Mentor and guide the Marketing Communications team, fostering collaboration across functions.

Requirements

• Degree in Mass Communication, Marketing, Business, or a related field. 8 to 10 years of relevant experience in marketing communications, corporate communications, or digital marketing, preferably within the commercial real estate or retail sectors. Extensive expertise in brand strategy, integrated marketing campaigns, and stakeholder communications. Proven ability to manage relationships with diverse stakeholders, including management and external partners. Demonstrated leadership experience with a proactive, organized, and adaptable approach to work.