About The Company
Who are we
Myntra is India's leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we've always believed in disrupting the ordinary.
We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We're bold in our thinking, agile in our execution, and collaborative in spirit.
Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.
We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.
From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.
Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.
Job Title: Senior Manager – Buying (Private Labels)
Position Overview
As the
Senior Manager – Key Account Management (Private Labels), you will take strategic and operational ownership of scaling Myntra's flagship In-House Fashion Brands. You will lead top-line growth across a diverse portfolio of established and newly launched private brands, driving market share and customer engagement.
By marrying high-tempo commercial execution with agile supply chain processes—spanning dynamic trend bets, speed-to-market initiatives, pricing integrity, and consumer research—you will solidify Myntra's market leadership in fashion while mentoring a high-performing team.
Key Responsibilities
- Commercial Growth & Portfolio Strategy
- Portfolio P&L Ownership: Drive top-line revenue, volume growth, and contribution margins across assigned in-house brand portfolios.
- Segment Strategy: Design and execute segmented growth plans across core, growth, and emerging brand tiers to maximize market penetration and platform visibility.
- Business Governance: Monitor brand performance metrics continuously, deploying commercial levers and promotional strategies to address growth gaps.
- Assortment Planning & Operational Excellence
- Trend & Assortment Betting: Partner with design and sourcing teams to identify high-conviction seasonal fashion trends, driving revenue through fast-track, speed-to-market collections.
- Pricing & Sourcing Governance: Maintain healthy average selling prices (ASP) and clean pricing architecture across brands while managing disciplined buying and re-order cycles.
- GTM & Grid Execution: Lead seasonal Go-To-Market (GTM) calendar adherence, overseeing pilot-to-scale frameworks and managing the mix between core and seasonal inventory.
- Consumer Connect & Insights: Conduct regular consumer research and focus groups to translate fit, style, and pricing feedback into actionable design adoption strategies.
- Team Leadership, Learning & Culture
- Capability Building: Promote continuous learning and professional development across direct reports, fostering functional and analytical growth.
- Team Health & Culture: Build an inclusive, high-ownership work environment, actively driving engagement and collaboration based on team feedback.
Key Success Measures
- Revenue & GMV Growth across Brand Portfolios
- Conversion from New Fashion Trends & Speed Collections
- Pricing Architecture & ASP Stability
- Go-To-Market Calendar & Event Grid Adherence
- Actionable Insights from Consumer Research Touchpoints
- Team Learning & Engagement Metrics
Qualifications & Key Requirements
- Education: MBA from a top-tier business school (IIM/ISB/XLRI or equivalent) or Master's in Fashion Management (NIFT or equivalent).
- Experience:6–10 years of experience in Category Management, Key Account Management, or Brand P&L Management in E-commerce or Fashion Retail.
- Retail Math & Commercial Acumen: Deep understanding of unit economics, margin structures, discount depth planning, and inventory turnover.
- Trend & Supply Chain Agility: Familiarity with fashion trend cycles, agile supply chain models, and seasonal buying pipelines.
- Analytical Mastery: Strong proficiency in data-driven decision-making (Excel, SQL, Tableau) with an ability to translate platform metrics into commercial action.
- Stakeholder Management: Exceptional communication skills to collaborate effectively across cross-functional Design, Sourcing, Revenue, and Marketing teams.
Required Skills
buying, apparel, womens wear, buying & merchandising, Assortment, Key Account Management
