Senior Design Strategist (Interior Systems & Commercial Performance)

Stylemyspace Pte Ltd is seeking a Senior Design Strategist to lead the integration of spatial design, advanced material systems, and revenue-driven project execution.

This role is positioned at the intersection of:

. Design strategy

. Technical material specification

. Commercial performance and revenue generation

The successful candidate will play a critical role in:

. Increasing project conversion rates (50-70%)

. Expanding into higher-value projects (SGD 80,000 - 350,000+)

. Achieving target profit margins of 25-35%

This is not a production-only design role, but a strategic, commercially accountable position directly impacting business growth and profitability.

Key Responsibilities

1. Strategic Design & Spatial Systems Development

. Translate client requirements into integrated spatial and material strategies aligned with functional, aesthetic, and commercial objectives

. Develop material-driven and monolithic design approaches prioritizing durability, lifecycle performance, and maintainability

. Lead concept direction across residential and boutique commercial projects

2. Advanced Material & Technical Specification

. Specify and implement high-performance material systems, including:

. mineral-based finishes

. engineered wood systems

. stone and surface restoration methodologies

. no-hack renovation solutions

. Evaluate materials based on:

. lifecycle cost efficiency

. environmental suitability (tropical conditions)

. constructability and execution feasibility

3. Revenue Generation & Conversion Strategy

. Conduct structured client consultations and needs analysis

. Prepare design proposals, quotations, and high-clarity presentations

. Achieve:

. 50-70% conversion rate across qualified leads

. Project values ranging from SGD 80,000 to SGD 350,000+

. Align all design decisions with:

. target profit margins of 25-35%

. cost-performance optimization

4. Project & Stakeholder Management

. Coordinate with contractors, suppliers, and visualization teams

. Oversee:

. budgeting

. scheduling

. installation and execution

. Support technically demanding works including:

. Addition & Alteration (A&A)

. restoration-based renovation strategies

5. Market Development & Business Expansion

. Acquire new projects via:

. exhibitions and trade events

. showroom consultations

. referral networks

. Contribute to positioning the company as a design-led, performance-driven interior solutions provider

Requirements

Education

. Bachelor's Degree in:

. Interior Design

. Architecture

. Fine Arts (including specializations in Visual Communication, Advertising Arts, or Design Strategy)

. or related discipline

. Candidates with Fine Arts or Visual Communication backgrounds must demonstrate substantial professional experience in spatial design, material specification, and project execution

Experience

. Minimum 10 years of relevant experience in:

. interior design

. spatial strategy

. or design consultancy

. Proven track record in:

. managing mid- to high-value projects (SGD 80K - 350K+)

. achieving high client conversion rates (50-70%)

. maintaining profit margins of 25-35%

Core Competencies

Strategic & Design

. Strong capability in:

. concept development

. spatial strategy

. material-driven design systems

Technical

. Advanced knowledge of:

. interior material systems

. construction detailing

. no-hack and restoration methodologies

Commercial

. Demonstrated ability in:

. consultative sales

. revenue generation

. margin optimization

Execution

. Experience managing:

. contractors

. suppliers

. cross-functional teams

Preferred (EP-Strengthening Criteria)

. International project exposure or cross-market experience

. Experience in performance-based material selection and restoration systems

. Ability to translate visual communication and design narratives into built spatial environments with measurable commercial outcomes

Tools & Software

. Adobe Photoshop

. Floorplanner

. Figma / FigJam

. Notion

. Microsoft Office Suite

. AI-assisted tools for design iteration and presentation development