Salesforce Marketing Cloud (SFMC) Developer

Responsibilities:

• Develop highly personalized, dynamic email templates and CloudPages using AMPscript, SSJS, HTML, and CSS.
• Build and manage complex, multi-step customer journeys in Journey Builder and data-heavy workflows in Automation Studio.
• Write and optimize advanced SQL queries for large-scale data segmentation and transformation within Data Extensions.
• Configure data streams and map data to the Cloud Information Model (CIM).
• Implement identity resolution rules and build calculated insights to power real-time marketing activations.
• Manage the synchronization of data between Data Cloud, SFMC Engagement, and other external platforms via connectors and APIs.
• Build and maintain technical data streams to ingest data from diverse marketing sources.
• Develop data harmonization logic to ensure cross-platform data consistency.
• Configure custom reporting views and technical dashboards for performance tracking.

Requirements:

• At least 7+ years in SFMC development with hands-on experience in Data Cloud and MCI implementations.
• Expert-level SQL, AMPscript, and SSJS.
• Experience with REST/SOAP APIs to connect SFMC with external systems.
• Deep understanding of relational data models and the Contact Model in SFMC.

Certifications (Preferred):

• Salesforce Certified Marketing Cloud Developer.
• Salesforce Certified Data Cloud Consultant.
• Accredited Professional in Marketing Cloud Intelligence.