About the Role
The Sales & Marketing Manager at Emmet Insight will be responsible for driving revenue growth, market development, and customer acquisition across Emmet Insight's suite of technology and software solutions.
This is a hands-on, commercially focused role combining B2B sales, business development, marketing, and account management. The successful candidate will identify and develop new business opportunities, build relationships with enterprise clients, financial institutions, and professional service providers, and convert market opportunities into measurable revenue.
The ideal candidate is passionate about technology, SaaS, and digital transformation, with proven experience selling technology solutions to business clients. The candidate should be able to understand technical products, translate them into compelling business propositions, and confidently engage decision-makers across business and technology functions.
The role will work closely with the product, technology, and client success teams to develop go-to-market strategies, generate qualified leads, manage sales pipelines, close new business, and support long-term customer growth.
Key Responsibilities
1. Sales & Business Development
- Develop and execute sales strategies to drive revenue growth for Emmet Insight's software and technology solutions.
- Identify, qualify, and develop new business opportunities across enterprise clients, financial institutions, wealth management firms, and professional service providers.
- Build and manage a strong sales pipeline from lead generation through qualification, proposal, negotiation, and closing.
- Conduct client meetings, product demonstrations, presentations, and solution discussions with business and technology decision-makers.
- Understand client requirements and translate them into appropriate technology solutions and commercial propositions.
- Develop proposals, sales presentations, quotations, and commercial agreements.
- Build and maintain strong relationships with prospects, clients, strategic partners, and industry stakeholders.
- Achieve agreed sales targets, revenue objectives, and business development KPIs.
2. Marketing & Lead Generation
- Develop and execute integrated sales and marketing campaigns to create awareness, generate qualified leads, and support business growth.
- Develop go-to-market plans for existing and new products with clear positioning, target segments, value propositions, and sales messaging.
- Create and coordinate marketing content including case studies, product presentations, thought leadership, newsletters, website content, and social media campaigns.
- Manage digital marketing initiatives across LinkedIn, email, website, search, and other relevant channels.
- Organise webinars, client events, industry engagements, and other demand-generation activities.
- Develop marketing materials that clearly translate technical product features into business outcomes and customer benefits.
3. Product & Solution Marketing
- Develop a strong understanding of Emmet Insight's technology solutions and their applications across different industries.
- Work with product and technology teams to translate technical capabilities into compelling commercial propositions.
- Develop differentiated value propositions and messaging for different customer segments.
- Support product launches, pilots, proof-of-concepts, and customer adoption initiatives.
- Identify opportunities to cross-sell and upsell additional Emmet Insight solutions to existing clients.
4. Market Intelligence & Business Growth
- Conduct market research and competitive analysis to identify new opportunities, emerging trends, and competitive threats.
- Identify new customer segments, industries, geographic markets, and strategic partnerships for business expansion.
- Monitor developments in SaaS, AI, digital transformation, wealth management technology, and financial services technology.
- Develop market intelligence to support pricing, positioning, sales strategy, and product development.
- Build relationships with industry associations, technology partners, consultants, and other ecosystem stakeholders.
5. Client Relationship & Account Growth
- Develop long-term relationships with existing customers and identify opportunities for account expansion.
- Understand customer needs and identify opportunities for additional solutions, services, and partnerships.
- Work with client success and product teams to ensure successful customer onboarding and adoption.
- Gather customer feedback and market insights to improve products, positioning, and commercial strategy.
Requirements
- Bachelor's degree or equivalent qualification in Business, Marketing, Technology, Finance, or a related discipline.
- 3-7 years of experience in B2B sales, business development, technology sales, SaaS, fintech, or digital solutions.
- Experience selling technology solutions to financial institutions, enterprises, professional services firms, or other B2B organisations is highly advantageous.
- Strong understanding of SaaS, digital transformation, technology solutioning, or enterprise software.
- Excellent communication, presentation, negotiation, and relationship-building skills.
- Able to work independently, develop opportunities from scratch, and manage the complete sales cycle.
- Strong analytical and strategic thinking skills.
- Comfortable working in a fast-paced, entrepreneurial environment.
