Key Responsibilities
a. Social Media & Content Support
- Assist in creating content for FB, Instagram, TikTok, RED, and other platforms
- Support photo/video shoots, BTS content, and simple editing (CapCut / Canva)
- Help prepare captions, hashtags, and posting schedules
- Ensure content aligns with brand tone and guidelines
b. Campaign & Activation Support
- Assist in executing marketing campaigns, promotions, and collaborations
- Support live events, pop-ups, and in-store activations when required
- Help coordinate timelines, deliverables, and simple tracking sheets
c. Research & Idea Generation
- Conduct basic market, trend, and competitor research
- Monitor social media trends, viral formats, and content ideas
- Propose content ideas and campaign concepts during team discussions
d. Data & Performance Tracking
- Assist in tracking social media performance and campaign results
- Compile weekly or monthly performance summaries
- Help identify what content performs well and why
e. Administrative & Team Support
- Maintain content folders, calendars, and simple reports
- Support coordination with designers, videographers, or outlets
- Assist the marketing team with ad-hoc tasks as needed
