Company Overview
LTX-Credence markets focused, cost-efficient test solutions for semiconductors across mobility, industrial, automotive, and consumer markets. As part of Cohu Inc., a global leader with 3000+ employees, it advances technology and quality products worldwide. More at www.cohu.com.
Job Summary
Drive business growth by researching and developing new market opportunities for Cohu's semiconductor solutions. Build and maintain customer relationships, execute sales strategies, and collaborate cross-functionally to meet revenue goals.
Responsibilities
- Research and identify new business opportunities including markets, customers, partnerships, and products to expand Cohu's solutions into new accounts
- Generate leads by identifying and contacting appropriate customer stakeholders and conducting cold calls to prospective clients
- Build and nurture relationships with existing and new customers to increase revenue and customer loyalty
- Analyze customer needs and develop tailored plans to effectively meet those needs with Cohu's product offerings
- Develop and implement business sales and marketing strategies aligned with company goals
- Acquire and maintain in-depth knowledge of Cohu's products and services to advise customers and internal teams accurately
- Train team members on product knowledge and sales techniques, arranging external training when necessary
- Conduct sales forecasts and analyses, preparing and presenting findings to senior management and the board
- Achieve assigned business goals and objectives within the designated territory
- Coordinate with finance, warehousing, and logistics teams to ensure timely fulfillment of customer orders
- Identify and propose improvements to business operations to enhance efficiency and effectiveness
- Represent the company at seminars, conferences, and industry events to promote Cohu's solutions and network with stakeholders
Preferred competencies and qualifications
- Experience in application or sales of semiconductor final-test equipment or contact solutions
- Knowledge of semiconductor testing and test-contacting methodologies
- Strong understanding of the semiconductor industry, market landscape, competitor offerings, business practices, and customer requirements
- Excellent communication and interpersonal skills
- Highly motivated, goal-oriented, and effective team player
