REGIONAL SALES DIRECTOR

The Regional Sales Director is responsible for driving revenue growth, expanding market presence, and strengthening key customer relationships for Mars Safety International Pte Ltd within the assigned region. This role will lead regional sales activities for marine lifesaving, safety, and firefighting equipment, ensuring alignment with international maritime regulations and company objectives.

The ideal candidate brings deep experience in marine equipment, ship supply, offshore, or maritime safety, along with strong leadership and commercial execution skills.

Key Responsibilities:

Sales & Revenue Growth

• Own and achieve regional sales targets and profitability goals

• Develop and execute regional sales strategies for marine lifesaving and firefighting equipment

• Identify new business opportunities with ship owners, ship managers, shipyards, offshore operators, and marine service providers

• Drive sales through distributors, agents, and direct key accounts

Market & Customer Development

• Build and maintain strong relationships with key customers, distributors, and classification societies

• Expand Mars Safety's presence across ports, shipyards, and offshore markets

• Monitor regional market trends, competitor activity, and customer requirements

• Represent the company at maritime exhibitions, trade shows, and industry events

Leadership & Team Management

• Lead, coach, and develop regional sales managers, executives, and agents

• Set clear KPIs, performance metrics, and sales targets for the team

• Ensure consistent sales processes, reporting, and CRM discipline

Strategic & Cross-Functional Collaboration

• Work closely with Operations, Logistics, and Quality teams to ensure timely delivery and compliance

• Coordinate with Product and Certification teams on approvals (MED, SOLAS, CCS, DNV, ABS, etc.)

• Provide accurate sales forecasts, pipeline updates, and market intelligence to management

Required Qualifications:

• Bachelor's degree in Business, Marketing, Engineering, or a related field

• 5+ years of sales experience in the marine, offshore, ship supply, or safety equipment industry

• Proven experience managing regional or multi-country sales operations

• Demonstrated ability to manage distributors and key strategic accounts

• Excellent negotiation, communication, and leadership skills

• Experience selling lifesaving appliances, firefighting equipment, or marine safety products

• Existing network with ship owners, ship managers, and shipyards

Key Competencies:

• Results-driven with strong commercial acumen

• Strategic thinker with hands-on execution capability

• Strong relationship builder and influencer

• Data-driven decision-making and forecasting accuracy

• Comfortable working in a fast-paced, global maritime environment

Compensation & Benefits:

• Competitive base salary with performance-based commission

• Travel allowances and expense reimbursement

• Health and insurance benefits

• Career growth opportunities within a global marine safety organization