Job Description:
- Develop and implement localized marketing strategies to achieve user acquisition and revenue targets in the Southeast Asian market.
- Conduct comprehensive market research to identify trends, opportunities, and the competitive landscape across various countries within the SEA region.
- Plan, create, and manage marketing campaigns across multiple channels, including social media, search engines, and display networks.
- Analyze campaign performance data and provide actionable insights to optimize strategies and maximize ROI.
- Collaborate closely with creative teams to develop culturally tailored and impactful advertising creatives.
- Monitor and report on key performance metrics such as impressions, clicks, conversions, and customer acquisition costs.
- Stay informed on the latest industry trends and emerging platforms to ensure the implementation of innovative marketing strategies.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in the gaming industry.
- Excellent communication and interpersonal skills, with strong logical thinking.
- Proficiency in both English; knowledge of a third Southeast Asian language is a plus.
- In-depth understanding of Southeast Asian market users, with preference for candidates who have lived in the SEA region.
- Strong network and information sources related to top gaming products in the Southeast Asian market.
- Established connections with local resources, channels, brands, government bodies, and media in the SEA region.
- Willingness to travel frequently and meet residency requirements as needed.
Unleash Your Potential at MOONTON Games
At MOONTON Games, we're one of the pioneers of mobile gaming with Mobile Legends: Bang Bang. But we're also so much more! We're a global game development and publishing powerhouse with our award-winning games and intellectual properties!
At MOONTON Games, we believe in having an open, collaborative environment where creativity, teamwork, and shared passion thrive. Whether you're a seasoned game developer, a marketing guru, an esports enthusiast, or from another discipline, your unique skills and perspectives are valued here. Join us on an exciting journey to create innovative, world-class games that connect players around the globe. At MOONTON Games, the possibilities are endless.
Perks & Benefits
- Flexible hour working arrangements
- Work-In-Office meal benefits
- Unlimited office pantry snacks & afternoon tea arrangements!
- Exclusive in-game benefits
- Comprehensive medical benefits
- Attractive bonus structure
- Collaborate with a dynamic, global team from around the world.
- Rank promotion program
- Conveniently located in central, accessible locations
- Mentorship program for new employees to quickly get familiar with the business and corporate culture
- Annual company trip
- Fun celebrations during major festivals
- Team building activities
- Mental health & wellness initiatives
- MOONTON Talks & educational programs
- Exclusive game-themed gifts during special occasions
Apply via LinkedIn now to unleash legendary moments together! Only shortlisted candidates will be notified.
