Our client is a global leader in digital technology and advertising solutions, supporting millions of businesses worldwide to connect with customers and drive growth.
THIS IS A 4 MONTH CONTRACT ROLE
They are seeking a Product Marketing Manager to join their regional team in APAC. This role will focus on shaping product requirements and developing go-to-market (GTM) strategies for advertising products across emerging markets in APAC. Youll influence product direction, evaluate risks, and ensure successful launches of solutions used by businesses globally.
Key Responsibilities
- Conduct market assessments, data analysis, and gather advertiser feedback to guide product roadmaps.
- Translate customer and market needs into actionable recommendations for product, engineering, and design teams.
- Drive cross-functional initiatives to deliver innovative advertising solutions at scale.
- Lead GTM strategies, including positioning, messaging, documentation, and communications.
- Support sales and partnership teams with effective enablement materials and go-to-market activations.
Requirements
- 7+ years of experience in product marketing, product management with marketing, digital advertising, or management consulting.
- Strong cross-functional collaboration and stakeholder management skills in complex organizations.
- Data-driven decision-maker with the ability to simplify and communicate complex topics.
- Excellent organizational skills; comfortable managing multiple priorities in fast-changing environments.
- Strong communicator across technical, business, and external audiences.
Preferred
- Experience leading global GTM strategies and sales enablement.
- Background in marketing for products within advertising, marketing technology, or digital media.
