Product Marketing Intern

Your role and responsibilities

As a Product Marketing Intern, you will support the execution of product marketing and go-to-market activities for the Smart Buildings and Smart Power portfolio within ABB's Electrification business in Singapore. This is a local role, focused on supporting the Singapore market while aligning with regional and global strategies .

The work model for the role is: #LI-Hybrid

You will be mainly accountable for:

• Assisting in the implementation product marketing strategies for the local market, including development of value propositions and positioning aligned with global strategy

• Supporting go‑to‑market and product launch activities for Singapore, including preparation of launch and communication materials

• Assisting with local events, webinars, customer engagements, and internal trainings as required

• Assisting in tracking marketing performance metrics and analyzing progress against local business targets

• Conducting market research and competitor analysis to identify trends and growth opportunities relevant to the Singapore market

• Supporting sales enablement activities, including preparation of presentations, application notes, and training materials for local sales teams

• Assisting in developing customer use cases, messaging, and solution narratives for Smart Buildings and Smart Power applications

Qualifications for the role

• Currently pursuing a Bachelor's Degree in Engineering, Business, Marketing, or a related field

• Internship, project, or academic experience in marketing, sales, or engineering is an advantage

• Strong interest in electrification, energy management, or digital solutions

• Good communication skills in English

• Proactive, eager to learn, and able to work effectively in a collaborative, fast‑paced environment

• Work rights in Singapore

More about us

ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division's highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers carbon reduction strategies.