Product Manager (Global Content Moderation Strategy)

About Bilibili

Bilibili (NASDAQ: BILI; HKEX: 9626) is a leading video community and digital ecosystem in China, with a strong focus on creators and young generations. We now serve 376M monthly active users, 86% from Gen Z.

We are accelerating our global expansion to bring our unique community and content culture to young users worldwide, by localizing and scaling our proven creator + community model internationally.

What You'll Do

Build and scale AI-powered content moderation systems for Bilibili's global content distribution; translate platform policies and community guidelines into standardized model features to continuously improve precision and recall.

Design end-to-end content moderation workflows and optimize review, escalation, and adjudication logic to maximize efficiency in human-AI collaboration.

Develop AI tools for our global moderation console, including multilingual translation and cross-cultural understanding features, to improve reviewer accuracy and efficiency.

Own product design for user reporting, appeals, response, and platform education to enhance trust and experience for users and creators.

What We're Looking For

3+ years of experience as a Platform Governance / Content Safety / Moderation Platform Product Manager with a proven 0-to-1 track record. Experience at global video or social platforms is a strong plus.

Deep knowledge of large language models and their applications in content safety & ecosystem governance, with the ability to design practical, platform-fit product solutions.

Strong cross-team coordination and communication skills; ability to manage multiple priorities; willingness to travel frequently for short-term business trips.

Proactive, self-driven, and comfortable working across boundaries; passionate about new challenges with strong peer influence.