Our client is a leading MultiTech Social Media Company. They are seeking a Partner Marketing Manager, APAC, to support the brand with a specific focus on the APAC monetization business. This is 08 month contract role [open to extension].
Job Description
- Lead and execute the marketing strategy, ensuring alignment with global and regional business priorities, especially those relevant to key APAC markets (China, Vietnam, Korea, Japan).
- Develop, deploy, and localize content and marketing materials such as presentations and playbooks. Launch and manage integrated marketing programs, including digital marketing campaigns and enablement initiatives tailored for the APAC market. Familiar with the GCR ecosystem (e.g. the usage of WeChat/Baidu in China) Support updates to the GCR website based on global changes made.
- Execute company's owned, sponsored, and co-owned events in close collaboration with Global Commercial and marketing teams. Oversee strategic and logistical planning for conferences and key industry moments.
- Identify the effectiveness of marketing initiatives with tracking and analysis. Collect and analyse data from multiple sources to assess partner marketing effectiveness, translating complex data sets into actionable insights and identifying trends.
- Stay updated on industry trends, the competitive landscape, and partner ecosystem developments within the monetization product space, specifically focusing on the APAC markets.
Job Requirements
- Bachelor's degree or equivalent with min 7 years of relevant experience in integrated marketing, partner marketing, channel marketing, or alliances marketing, ideally within a B2B technology environment
- Experience from Mobile gaming or AdTech industry will be a plus, , as well as performance or brand advertising.
- Demonstrated experience working with partners in the APAC region, with a deep understanding of local business practices, culture, and regulatory environments
- Strong project management, multitasking, and decision-making skills. Excellent written and verbal communication skills, a strong virtual presence, and high attention to detail. Metrics-driven marketing approach combined with strong analytical skills.
- Expertise in Digital Marketing, Marketing Strategy, GTM messaging, and Collateral design. Familiarity with SaaS, machine learning and the China digital and ads ecosystem.
- Should be fluent in English and Chinese language to liaise with Chinese stakeholders from GCR region.
If you are keen on this exciting opportunity, kindly Apply Now.
.Referrals are greatly appreciated.
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