Singapore Medical Group (SMG) is looking for a Multimedia Designer to support the development and production of creative assets across digital, social, web and offline marketing channels.
Working closely with the Senior Designer and Marketing team, the Multimedia Designer will translate campaign, content and business briefs into engaging, high-quality visual communications across SMG's portfolio of specialist healthcare businesses.
The role requires a strong foundation in social and digital content creation, graphic design, digital advertising, EDM design, web UI design, video editing and multimedia production. The ideal candidate is creative, detail-oriented, digitally savvy and comfortable managing multiple projects in a fast-paced environment.
Responsibilities
Creative Development & Campaign Execution
- Conceptualize and develop creative assets for integrated marketing campaigns across digital, social, web and offline channels.
- Translate marketing and content briefs into effective visual concepts and executions while maintaining consistency with established brand guidelines.
- Adapt campaign concepts and key visuals across multiple formats, channels and business units.
- Support the Senior Designer in executing larger-scale campaigns and creative initiatives.
Social, Digital & Web Design
- Design and produce creative assets for organic social media and paid digital campaigns across SMG's portfolio of specialist healthcare businesses.
- Adapt creative concepts and assets across different social and digital platforms, formats, audiences and business units.
- Create engaging visual content to support patient education, doctor thought leadership, healthcare services and brand campaigns.
- Design creative assets and layouts for EDMs and other digital marketing communications, ensuring consistency with campaign messaging and brand guidelines.
- Create static, animated and short-form content for social and digital platforms.
- Support webpage and landing-page UI design, translating content, campaign and business requirements into visually engaging layouts with clear information hierarchy, calls-to-action and responsive design considerations.
- Create wireframes and high-fidelity mock-ups for new webpages, landing pages and website enhancements, working closely with the Web Developer on implementation.
- Ensure all social, digital, EDM and web creative is optimized for the relevant platforms, devices and user experience.
Offline & Marketing Collateral
- Design and produce print and offline marketing materials including brochures, posters, forms, clinic collateral, event materials, signage and other marketing communications.
- Prepare final artwork and production files for external printers and vendors.
- Ensure consistency between digital and offline creative executions.
Video, Photography & Multimedia Production
- Edit and produce short-form videos for social media, doctor content, patient education and marketing campaigns.
- Support photography and video shoots, including preparation, coordination and post-production.
- Perform photo retouching, video editing, motion graphics and multimedia adaptation where required.
- Work with the Senior Designer and external production partners on photography and video projects.
Brand Consistency & Production Quality
- Ensure all creative work adheres to SMG and applicable brand guidelines, visual standards and tone.
- Maintain a high level of accuracy and attention to detail across all creative outputs.
- Conduct quality checks on artwork prior to publication or production.
- Work closely with the Senior Designer to maintain creative consistency and production quality across SMG's portfolio of brands.
Creative Operations & Collaboration
- Work closely with Marketing Managers and other members of the Marketing team to understand campaign objectives, timelines and deliverables.
- Manage multiple creative requests and projects concurrently, ensuring timely delivery against agreed deadlines.
- Liaise with printers, production houses, photographers, videographers and other external vendors where required.
- Maintain organized working files, templates, creative assets and image libraries for efficient team use.
Requirements
- Diploma or Degree in Graphic Design, Multimedia Design, Visual Communication, Digital Media or a related discipline.
- 3-5 years of relevant experience in graphic design, multimedia design within an
in-house/agency environment. - A strong portfolio demonstrating work across social, digital advertising, web UI, video/multimedia and print/offline design is required. Please include a portfolio link with your application.
- Proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator, InDesign and Figma or equivalent UI design tools.
- Proficiency in video editing using Adobe Premiere Pro, After Effects, CapCut or equivalent tools.
- Strong experience designing creative content and assets for social media and digital platforms.
- Good understanding of responsive web design, usability, typography, layout, visual hierarchy and brand application, with the ability to create webpage layouts and high-fidelity UI mock-ups for developer implementation.
- Experience preparing final artwork for print and working with production vendors.
- Strong attention to detail with the ability to maintain creative quality while managing multiple projects and deadlines.
- Good communication and collaboration skills, with the ability to interpret creative and marketing briefs effectively.
Preferred Experience & Skills
- Experience working in a multi-brand, fast-paced in-house or agency environment is preferred.
- Photography and videography experience would be a plus.
- Experience designing conversion-focused webpages or landing pages is desirable.
- Familiarity with AI-assisted creative tools and workflows would be a plus.
