Media Intern

About Dentsu:

Dentsu Group Inc. is a holding company operating in around 145 countries and regions with 65,000 professionals, providing integrated communications, media, and digital services.

Purpose of the job:

Dentsu is seeking driven, detail-oriented candidates with an interest in advertising and digital marketing for two Media Intern openings within their Media agencies. This is a 6 month full-time internship provides an opportunity to develop skills and gain experience in an agency environment.

Role Responsibilities:

The intern will assist the team with:

1. Preparation of media plans and campaigns

• Understanding client objectives and media strategy.
• Liaising with media vendors to support strategy and campaign development.
• Developing, delivering, and maintaining digital media plans.
• Working with ad trafficking, site tagging, ad ops, and campaign tagging teams.

2. Activation of media campaigns

• Ensuring accurate campaign setup and execution on self-served platforms.
• Briefing third parties and following up on media execution for managed service media.
• Monitoring campaigns and pacing.
• Delivering and maintaining reporting systems and templates.
• Managing post-campaign reporting to quantify media strategy value.

3. Data analysis and recommendations

• Collecting and cleaning data from various media datasets.
• Performing basic statistical analysis to identify trends.
• Utilizing data visualization techniques to present findings.
• Providing data-backed recommendations to optimize strategies.

What we offer:

Media Interns will be enrolled in the Media MBA program, a structured learning experience led by Dentsu experts using proprietary tools. This program aims to provide specialized knowledge, practical skills, hands-on experience, and mentorship.

Requirements:

• Preferably a student or graduate in Marketing, Data Analytics, Statistics, or related fields.
• Keen interest in Digital Marketing and Advertising.
• Good communication skills.
• Knowledge of Microsoft Excel and Powerpoint.
• Background / Experience in Digital Marketing is a plus.
• Basic understanding of data analysis techniques and tools is a plus.