Join an exciting project focused on expanding the reach of a unique African historical fantasy universe, combining a graphic novel and a mobile game. This role centers on driving online sales, building community engagement, and executing creative marketing strategies for both the graphic novel and the upcoming game. You will play a key part in launching convention and influencer campaigns, boosting Amazon presence, and growing a passionate fanbase. The ideal candidate is adept at marketing for indie comics and games, understands internet fandoms, and can craft compelling narratives to generate excitement around original intellectual property.
Deliverables
- Develop and implement a comprehensive marketing strategy for the graphic novel and mobile game
- Plan and execute influencer outreach and convention campaigns to increase visibility
- Manage and grow social media channels, including content creation and community engagement
- Optimize Amazon KDP listings and drive sales through targeted campaigns
- Coordinate email marketing efforts to nurture and expand the subscriber base
- Track, analyze, and report on campaign performance, adjusting tactics as needed
Requirements
- Proven experience marketing graphic novels, comics, or indie games
- Strong portfolio demonstrating successful campaigns and measurable results
- Expertise in influencer outreach, social media content strategy, and community building
- Familiarity with Amazon KDP and email marketing platforms
- Understanding of internet fandoms and creative storytelling for original IP
- Excellent communication and organizational skills
- Ability to work independently and deliver results on tight timelines
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