Location: Paya Lebar
Duration: 1 Year (Contract)
Work Schedule: Monday to Friday (5-day work week)
Monthly Salary: $4,300 - $4,900
We are seeking a dynamic and resourceful Marketing & Promotions Executive to support our consumer marketing initiatives. This role plays a key part in implementing effective brand campaigns, managing on-ground activities, and delivering meaningful consumer engagement experiences.
Responsibilities:
- Support in the implementation of brand activation plans, including brand positioning, advertising and promotions.
- Plan and execute campaigns such as roadshows, in-store promotions, sampling events, and trade activations.
- Track and report on campaign performance, including return on investment (ROI) and key insights.
- Assist with market research, campaign planning, and competitor analysis.
- Ensure consistent brand messaging and application of guidelines across all touchpoints.
- Manage promotional materials, premiums, and point-of-sale displays.
- Gather and analyse consumer feedback to improve future initiatives.
- Liaise with vendors, agencies, and internal teams for smooth project execution.
Requirements:
- Degree in Business Administration, Marketing, or a related field.
- Minimum 2 years of relevant commercial experience (marketing preferred) in sectors such as FMCG, OTC, or Consumer Health within a multinational environment.
- Strong project management skills independent and self-motivated.
- Proficient in strategic thinking, analytics, and stakeholder engagement.
- A creative and solutions-oriented approach to problem-solving and campaign execution.
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