Marketing Manager

Company Overview

SUPERIOR CARDS is a Singapore-based specialist in smart card and secure ID solutions, offering in-house manufacturing, customisation, advanced technology integration, and end-to-end support. We deliver high-performance cards for security and connectivity across diverse environments.

Job Summary

Lead marketing initiatives to promote smart card solutions, enhance brand presence, and drive alignment with sales goals through data-driven campaigns and partner collaboration.

Responsibilities

• Plan and execute targeted marketing campaigns to promote smart card solutions and increase market reach
• Develop and manage brand image and product promotion messages to ensure consistent and compelling communication
• Analyze campaign performance metrics and adjust marketing strategies to optimize results and ROI
• Collaborate with the sales team to align marketing activities with business objectives and support sales growth
• Coordinate with external partners and vendors to ensure timely and effective campaign delivery

Required competencies and certifications

• Bachelor's degree in Marketing or related field
• Minimum 3 years of B2B marketing experience
• Proficient in social media marketing, online promotion techniques, and basic analytics tools
• Strong writing and communication skills in English

Preferred competencies and qualifications

• Experience in manufacturing or technology industry

Other Information

Salary S$4,500 - 9,000/month

Work Location Singapore

Employment Type Full-time