About Klook
We are a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler.
Our mission is to build the digital infrastructure for the global experience economy empowering merchants to share their passions and travelers to discover the heartbeat of each destination.
We operate a mobile-first, curated platform featuring diverse experiences across global destinations.
Do you share our belief in the wonders of travel Global citizens ourselves, Klookers are not only curating memorable experiences for others but co-creating our world of joy within Klook.
We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:
- Customer First
- Push Boundaries
- Critical Thinking
- Build for Scale
- Less is More
- Win as One
We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution Join us!
About The Role
As the Growth & Measurement Manager, you will be the analytical backbone of the Social Commerce team -- the person who turns raw social data into growth hypotheses, and growth hypotheses into strategy.
The challenge at the heart of this role remains unsolved at an industry level: how do you credibly connect social content and creator activity to real business outcomes You will not inherit a framework. You will build one - from drawing hypotheses, analysing raw data to getting stakeholder buy-in.
What You'll Do
Attribution & Measurement
- Own the attribution agenda for social and creator-driven traffic, from problem framing to implementation - in close partnership with tech and analytics teams
- Lead initiatives to identify how Kreator content influences lower-funnel behaviour that currently lands as Direct or unattributed traffic
- Work cross-functionally with product, engineering, and data teams to align and ensure attribution logic is embedded correctly at source
- Design and execute measurement studies, including incrementality tests, media mix modelling inputs, and correlation analyses
Business Intelligence
- Translate findings into clear, business narratives that demonstrate the ROI of social investment and creator spends
- Turn creator performance data into actionable growth hypotheses: identify which Kreators, content types, destinations, and formats are generating the highest commercial returns, and why
- Provide Kreator teams with clear, accurate insight to support planning cycles, performance reviews, and commercial discussions
- Develop dashboards, reporting cadences, and data hygiene standards that keep key stakeholders consistently informed and ensure creator metrics are reliable and decision-ready
- Proactively surface underperformance signals and provide specific, data-backed recommendations on content direction, audience targeting, or commercial incentive adjustments
Commercial Modelling
- Use data to design, pilot, and scale new commercial structures that better align creator incentives with Klook's business priorities, some examples include pay-per-view models, tiered performance frameworks, and category-specific mechanics
- Model the financial implications of proposed commercial changes before launch, includes stress-testing assumptions and building simulation scenarios
- Partner with Kreator teams to operationalise new commercial models, ensuring they are technically sound, commercially defensible, and clearly communicated to Kreators
Experimentation
- Use internal data, external benchmarks, and market intelligence to size opportunities and surface the highest-leverage areas for experimentation
- Define measurement approaches upfront, track experiment outcomes rigorously, and design feedback loops for planning and future programme design
- Design and run structured growth experiments, not limited to A/B tests, audience segmentation trials, content format experiments
What You'll Need
- 5 to 6 years of experience across analytics, growth, or commercial strategy with exposure to digital marketing measurement.
- Hands-on ability to independently extract, clean, and structure data from multiple sources -- affiliate platforms, internal data warehouses, dashboards, and raw CSV exports -- and turn it into growth hypotheses
- Proficiency in SQL at a basic to intermediate level: able to write queries to pull, join, filter, and validate data from data warehouses with confidence and accuracy
- Advanced proficiency in Excel or Google Sheets -- complex formulas, pivot tables, and structured analysis frameworks; experience with BI tools such as Tableau or Looker is a strong plus
- Exceptional numerical sensitivity and attention to detail: you quickly spot anomalies, inconsistencies, and data quality issues before they reach a stakeholder
- Comfort working with imperfect or incomplete data and still turning it into actionable, directionally sound insights -- a critical skill given the inherent ambiguity of social measurement
- Strong analytical reasoning and problem-structuring skills: you move fluently from raw numbers to insight to clear recommendation
- Commercial acumen: you understand how analytical findings connect to P&L, you think in terms of incremental business impact, and you can size an opportunity in terms leadership can act on
- Strong cross-functional project ownership: used to building from scratch, navigating ambiguity, and driving initiatives across product, analytics, finance, and commercial teams
- Excellent communication and presentation skills in English; Mandarin proficiency is a plus
Bonus If You Have
- Experience in e-commerce, travel, or marketplace businesses where multi-touch, multi-session attribution is genuinely complex
- Direct involvement in creator or influencer marketing programmes from a measurement or commercial structuring perspective
- Exposure to incrementality testing, causal inference methods, or media mix modelling in a live commercial context
If you are someone who is energised by unsolved problems, motivated by measurable business impact, and unwilling to accept it cannot be done as an answer -- we want to talk.
Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We're dedicated to creating a welcoming and supportive culture where everyone belongs.
Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (Agency). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.
An Agency must obtain advance written approval from Klook's Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing. 
