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. Evaluating and optimizing marketing and pricing strategies.
. Analyzing market trends and preparing forecasts.
. Generating new business leads.
. Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
. Deploy successful marketing campaigns and own their implementation from ideation to execution
. Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
. Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS
. Build strategic relationships and partner with key industry players, agencies and vendors
. Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
. Oversee and approve marketing material, from website banners to hard copy brochures and case studies
. Measure and report on the performance of marketing campaigns, gain insight and assess against goals
. Analyze consumer behavior and adjust email and advertising campaigns accordingly
Marketing Manager Requirements
. A Bachelor's degree in marketing, business or any other relevant field
. Sound understanding of marketing fundamentals and tactics
. Creative thinking and problem-solving ability
. Leadership and project management skills
. Knowledge of digital marketing and social media marketing strategies
. Excellent verbal and non-verbal communication skills
. Proficiency with marketing tools and software
. Proficient in marketing research and statistical analysis
. The ability to work under pressure.
. Availability to work within opening hours (e.g. evenings, holidays, weekends).
Job ID: 150836367
Skills:
content curation , Statistical Analysis, Digital Marketing, Event Management, Marketing Research, Marketing Strategies, pay per click campaigns, Content Creation, lead generation campaigns, Social Media Marketing, Publicity, Copywriting, marketing tools and software, Performance Analysis