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G&G TCM WELLNESS PTE. LTD.

MARKETING MANAGER

Early Applicant
  • Posted 11 days ago
  • Be among the first 10 applicants
3-6 Years
SGD 4,000 - 6,000 per month

Job Description

  1. Brand Strategy & Product Promotion
    Develop and execute multi-channel promotion strategies for traditional Chinese medicine (TCM) brands to enhance market awareness.
    Lead end-to-end launch planning for new products, incorporating TCM wellness concepts for differentiated market positioning.
    Oversee the development of integrated marketing campaigns across traditional and digital media, strengthening TCM cultural outreach.
  2. Market Analysis & Strategy Development
    Conduct in-depth TCM industry research to analyze consumer health needs and market trends.
    Prepare annual marketing budgets and ROI analysis reports to ensure optimal resource allocation.
    Establish a data monitoring system and generate regular market insights reports to guide business decisions.
  3. Team Leadership & Management
    Build and lead a professional TCM marketing team with a structured KPI evaluation system.
    Conduct regular TCM product knowledge training and marketing skills development workshops.
    Optimize sales incentive programs to ensure performance targets are met.
  4. Client Relations & Business Development
    Maintain key client relationships by providing personalized TCM health solutions.
    Expand B2B partnerships with wellness centers, medical institutions, and other relevant channels.
    Design membership loyalty programs to enhance customer retention.
  5. Professional Development
    Stay updated on TCM policies, regulations, and industry trends.
    Attend domestic and international TCM conferences and marketing summits.
    Research innovative ways to integrate traditional medicine with modern marketing strategies.

Qualifications:

  • Strong foundation in TCM theory and industry characteristics.
  • Proven track record in healthcare/wellness marketing.
  • Excellent cross-department collaboration and cultural communication skills.
  • Insightful perspective on the globalization of TCM.

More Info

Industry:Other

Function:Healthcare

Job Type:Permanent Job

Date Posted: 05/05/2025

Job ID: 111192951

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