About the Role
We are seeking a driven Marketing Intern with a strong interest in lead generation and sales. This role blends marketing execution with direct revenue impact—helping identify, attract, and qualify potential customers while supporting the sales pipeline. You'll gain hands-on experience in growth marketing, outbound strategies, and CRM tools.
Key Responsibilities
Lead Generation & Sales Support
- Research and identify potential leads through online channels, databases, and social platforms
- Build and maintain lead lists and databases (B2B/B2C)
- Assist in outbound outreach (email campaigns, LinkedIn messaging, cold outreach)
- Qualify inbound and outbound leads based on defined criteria
- Support the sales team with prospecting, follow-ups, and pipeline tracking
- Maintain accurate records of leads and interactions in CRM systems
Marketing Execution
- Assist in creating and executing campaigns to drive lead generation
- Develop content for email marketing, landing pages, and social media
- Support performance marketing efforts (ads, SEO, campaigns)
- Track, analyze, and report on campaign and lead conversion metrics
Research & Insights
- Conduct market research to identify target segments and customer needs
- Analyze competitor strategies and outreach approaches
- Provide insights to improve lead quality and conversion rates
Requirements
- Completed a degree in Marketing, Business, Communications, or related field
- Strong interest in sales, business development, or growth marketing
- Excellent written and verbal communication skills
- Comfortable with outreach and engaging potential customers
- Basic understanding of lead generation funnels and sales processes
- Organized, detail-oriented, and proactive
Preferred Skills (Nice to Have)
- Familiarity with CRM tools (e.g., Salesforce, HubSpot)
- Experience with email marketing or outbound sales tools
- Basic knowledge of digital marketing (SEO, ads, analytics)
- Experience using LinkedIn for professional outreach
- Data analysis skills (Excel/Google Sheets)
What You'll Gain
- Hands-on experience in lead generation and sales strategy
- Exposure to real-world customer acquisition funnels
- Training on CRM and sales tools
- Direct impact on business growth and revenue
- Mentorship from marketing and sales professionals
- Potential for full-time conversion
