- Location: CBD
- Working hours: 09:00 - 18:00
- AWS + VB provided
- Fun working environment for especially for gaming enthusiasts (additional headcount!)
Job responsibilities:
- Managing and maintaining social media accounts
- Proficiency in content creation, copywriting, and editing for social media platforms
- Developing and executing digital marketing strategies and analysing and evaluating marketing campaigns
- Staying updated on industry trends and technological advancements impacting the business
- Collaborating on content deliverables with Japan HQ and closely working with them
- Engaging with the online community and fostering positive relationships with the audience
- Collaborating and planning initiatives with local distributors, Game PC manufacturers, etc
- Planning and operating digital advertising
- Conducting influencer marketing, including communication and negotiation with agencies and influencers
- Social listening: Collecting and analysing user feedback through Social Networking Services to develop strategies for integrating them into marketing initiatives
- Conducting market and user analysis and developing strategies based on the findings.Planning and managing exhibitions
- Organising and planning events related to the gaming industry for marketing purposes
- Media relations, including interview arrangements to promote pre-launch games
- Liaising with Japan HQ and other group companies
- Handling other related/ad-hoc duties as assigned by the company
Job Requirements:
- At least 2-3 years of relevant experience in social media management, digital marketing, or event planning, preferably within the gaming industry
- Strong ability to analyse data and performance metrics to evaluate the effectiveness of marketing campaigns and make data-driven decisions
- Proven capability to leverage online channels and digital platforms to engage customers in a cost-efficient and measurable manner
- Demonstrates creativity, self-discipline, and a strong willingness to learn
- Familiarity with design and video editing tools for content creation, as well as major social media platforms
- Keeps up to date with the latest trends in social media and relevant industry developments
- Business-level proficiency in English for daily communication and reporting to management
- Proficiency in Japanese is an advantage for communication with Japanese-speaking stakeholders
Interested applicants, please send your resume to Charlene (R22105303) at [Confidential Information] with the email subject header Marketing Executive.
We regret that only shortlisted candidates will be notified. Other applications will be updated in our database for future job opportunities.
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Thank you for your kind understanding and cooperation.
Pasona Singapore Pte Ltd
EA License No:90C4069
(Lau Rui Lin, Charlene, EA Registration No: R22105303)
