Marketing Executive

Company Overview

Mecomb Singapore Limited, a Singapore Quality Class member, leads in electronics, scientific, pharmaceutical, industrial automation, communications, electrical, and mechanical equipment. We seek dynamic individuals to grow our local and regional business.

Job Summary

This role supports marketing activities across the group, focusing on content creation, digital marketing, event support, and brand communication to drive customer engagement and brand consistency.

Responsibilities

• Create and publish engaging content across various marketing platforms to increase audience reach and engagement
• Manage and update the marketing event calendar to ensure timely communication and coordination
• Support customer retention strategies by assisting in targeted marketing initiatives
• Plan and support marketing events to enhance brand presence and customer interaction
• Manage website content and social media platforms to maintain up-to-date and relevant digital presence
• Implement SEM and SEO best practices to improve online visibility and search rankings
• Analyze web statistics and generate reports to inform marketing strategies and optimize performance
• Execute ad-hoc e-commerce and digital marketing projects to support business objectives
• Enhance brand awareness and ensure brand consistency across all departments through coordinated marketing communications
• Curate and maintain a visual library to support marketing and communication needs
• Design and produce marketing collaterals for digital and offline campaigns
• Source and coordinate with event partners for exhibitions and trade shows to maximize brand exposure

Preferred competencies and qualifications

• Degree in Marketing or Mass Communication
• 2 years of experience in web content creation and social media platform management
• Experience in marketing of a similar trade industry for industrial engineering products that focus on B2B
• Strong verbal and written communication skills
• Ability to collaborate effectively with colleagues at all levels
• Ability to work independently and meet tight deadlines
• Proactive in updating and following up on task progress
• Willingness to travel overseas for business opportunities