Marketing Executive

Job Responsibilities:

• Design social media content (photos, graphics, stories, shorts, video etc.) to boost brand awareness, engagement and conversion.
• Create offline marketing collateral (business cards, flyers, print copies etc.)
• Film and edit videos for social media posts.
• Ensure that all social and digital media platforms are up to date with the latest content and marketing outreach initiatives (website, Facebook, Instagram, Mailchimp, Google etc.)
• Communicate with both internal departments and external vendors to support all forms of marketing outreach.
• Assist to track the performance of marketing outreach initiatives and web analytics (SEO/SEM).
• Assist to note website conversion points and optimize landing pages and user funnels.
• Assist to execute and measure experiments and conversion tests to optimize user experience.
• Assist to conduct research on social media trends, target audience behaviours, insights on key markets and other brands.

Job Requirements:

• Minimum Diploma in Marketing or equivalent.
• Minimum 1 year of working experience in related field.
• Proficiency in design tools like Premier Pro, InDesign, Photoshop etc.
• Proficiency in social media platforms like Facebook, Instagram etc.
• Strong communication and interpersonal skills.