Marketing Executive (Events & Sales Support)

Job description

We are looking for a Marketing Executive to support the planning and execution of training workshops, seminars, and exhibitions, as well as customer engagement and sales support activities.

This role is ideal for someone who is organized, proactive, detail-oriented, and enjoys working across departments in a fast-paced, collaborative environment. Strong communication skills and a customer-service mindset are highly valued.

Job Scope / Responsibilities

1. Event & Training Coordination

• Support the planning and execution of training courses, seminars, workshops, and exhibitions

• Coordinate with internal departments on course topics, schedules, and arrangements

• Assist in gathering customer feedback to understand training needs and interests

• Coordinate event logistics including venue, speakers, materials, and setup

• Prepare and design invitation content (e.g. flyers, email content)

• Manage and maintain event sites on the backend

• Assist in event promotion and manage registrations

• Track registrations and support payment follow-ups where required

• Provide on-site support during events, including basic hosting/emcee duties when required

2. CRM & Lead Administration

• Maintain and update incoming leads in the CRM system

• Handle incoming enquiries via phone, email, or other channels, and direct them accordingly

• Assist in tracking leads and opportunities to support the sales pipeline

3. Sales Support

• Support the sales team in preparing quotations and basic documentation

• Coordinate with internal teams to ensure timely follow-up on enquiries

• Provide administrative support for sales-related activities

4. Ad Hoc Duties

• Perform other ad hoc duties as assigned

Requirements:

• Diploma in Marketing, Communications, or related field

• Prior experience in marketing, events, or administrative roles preferred

• Good organizational, time management skills, able to work independently and follow through tasks with minimal supervision

• Strong written and verbal communication skills

• Comfortable handling administrative tasks such as registration tracking, payment follow-ups, and documentation

• Able to work collaboratively across departments and support the sales team in quotation and coordination activities when required

• Positive attitude with a willingness to learn and take initiative

• Good customer service and interpersonal skills will be an added advantage