Marketing Executive

Marketing Executive - Europe Market

Location: SINGAPORE
Employment Type: Full-time

About the Role

We are seeking a dynamic and results-driven Marketing Executive to support and grow our presence across the European market. The ideal candidate will have a strong understanding of regional marketing trends, digital platforms, and consumer behavior. Experience with TikTok and short-form video marketing is a strong advantage.

Key Responsibilities

• Plan and execute marketing campaigns tailored to European markets

• Support brand positioning and market penetration across multiple EU regions

• Manage and optimize digital marketing channels (social media, email, paid ads, content)

• Create, coordinate, and localize marketing content for different European audiences

• Monitor campaign performance and prepare reports with actionable insights

• Collaborate with sales, design, and external agencies to ensure consistent messaging

• Stay updated on market trends, competitors, and consumer behavior

• Support influencer marketing and community engagement initiatives

TikTok & Social Media (Advantage)

• Create or coordinate short-form video content for TikTok and similar platforms

• Understand TikTok trends, algorithms, and engagement strategies

• Work with influencers or creators to increase brand visibility

• Track social media performance and optimize content accordingly

Requirements

• Bachelor's degree in Marketing, Business, Communications, or related field

• 2-4 years of experience in marketing

• Strong understanding of digital marketing and social media platforms

• Experience with marketing analytics and reporting tools

• Excellent written and verbal communication skills in English

• Ability to manage multiple projects and meet deadlines

Preferred Qualifications

• Knowledge of TikTok, short-form video strategy, or influencer marketing

• Additional European language(s) is a plus

• Experience in B2B or B2C international marketing

What We Offer

• Competitive salary and performance-based incentives

• Opportunity to work in an international, fast-growing environment

• Career development and learning opportunities

• Flexible working arrangements

• Creative freedom and ownership of campaigns