Marketing Executive

Job Responsibilities

• Plan and execute marketing campaigns to promote the restaurant brand, products, and seasonal offerings.
• Manage social media platforms by creating engaging content, monitoring performance, and interacting with followers.
• Coordinate with designers and vendors to produce marketing materials such as posters, menus, banners, and digital ads.
• Conduct market research to analyze customer trends, competitor activities, and F&B industry developments.
• Support promotional events and collaborations with influencers, partners, and media outlets.
• Monitor campaign performance and prepare regular reports on ROI, customer engagement, and sales impact.
• Assist in loyalty programs, CRM, and digital marketing strategies to enhance customer retention.
• Ensure brand consistency across all marketing channels, campaigns, and outlets.

Job Requirements

• Diploma or Degree in Marketing, Business, Communications, or related field.
• Minimum 1-2 years of marketing experience, preferably in the F&B or hospitality industry.
• Strong knowledge of digital marketing tools, including social media platforms and basic SEO/SEM.
• Creative mindset with good copywriting and content creation skills.
• Strong organizational and project management abilities to handle multiple campaigns simultaneously.
• Excellent communication and interpersonal skills to work with internal teams and external partners.