Responsibilities
- Market in-mall advertising and event spaces, and assist with casual leasing administrative duties
- Support the Marcom team in the planning and executing of marketing campaigns and events to drive mall footfall and sales, including community and engagement events
- Formulate marketing strategies and implement campaigns and events to drive higher traffic and increase tenant sales, including post campaigns review
- Liaise with tenants to encourage participation in mall campaigns, including maintaining accurate tenant contact lists and databases
- Liaising and managing vendors, contractors, agencies, etc. to ensure successful launch of campaigns and events or marketing collaterals
- Manage and update the mall website, directories, and other collaterals
- Coordinate operational logistics for activities such as filming, flyer distribution, and inventory management
- Work closely with Leasing department in the leasing of concourse space, pushcart, and advertisement space
- Develop presence in social media platforms and integrate marketing events or promotion online
- Makes recommendations on best practices within chain
- Proactively monitor campaign ROIs, derive actionable insights and take prompt actions to conduct A/B testing and optimize marketing performance
Requirements
- Diploma/ Degree in Business, Marketing, Mass Communication, or relevant field
- Minimum 2 to 3 years of experience in similar position, preferably with experience in retail environment
- Strong marketing, communications and brand management skills, with proven interest in marketing-related fields
- Able to work independently as well as part of a team in a fast-paced environment
- Able to work within tight timelines, resourceful and systematic in resolving problems
- Clear communicator and presenter with excellent written and verbal communication skills
.. This role will commence in early Jan 2026 and is open for conversion to a permanent role.
