Marketing & E-commerce Executive

We are looking for a creative and dynamic Marketing & E-Commerce Executive to join our team. This role is ideal for someone who thrives in a fast-paced environment and has a strong interest in digital marketing, events, and e-commerce operations.

Key Responsibilities

• Lead and oversee end-to-end e-commerce operations across all online platforms, including Shopify, Shopee, Lazada, TikTok, Amazon, and WhatsApp

• Own the strategy, build-out, and ongoing management of the Shopify store, including backend administration, product architecture, collections, apps, integrations, and site maintenance

• Drive optimisation of Shopify storefront, content, and user experience to improve conversion rates, customer journey, and sales performance

• Develop and execute digital marketing initiatives, including social media (Facebook, Instagram), SEM, SEO, and on-site optimisation to drive traffic and revenue growth

• Manage product listings, pricing accuracy, promotions, and campaign execution across all marketplaces

• Oversee order fulfilment processes, customer enquiries, returns, and refunds to ensure service excellence and SLA compliance

• Analyse e-commerce performance metrics (traffic, conversion, AOV, sales, ROAS) and provide regular insights and reports to management

• Coordinate cross-functionally with warehouse, logistics, marketing, and external platform account managers to ensure smooth operations

• Identify automation, system improvements, and process enhancements to scale operations efficiently

• Lead, guide, and support junior e-commerce or marketing team members where applicable