Lead, guide, and motivate a team of marketing executives to deliver impactful campaigns, ensuring alignment with company goals.
Develop and execute strategies for Shopee, Lazada, and the CorDx online store - including product listings, promotions, pricing strategies, and campaign optimization.
Oversee content creation for TikTok, Instagram, and Facebook, ensuring engaging and consistent messaging that builds brand awareness and customer engagement.
Supervise recovery plans, manage customer feedback, and ensure high-quality engagement across all channels.
Direct the design and production of marketing materials such as brochures, retail displays, and in-store promotional assets.
Plan and manage trade show participation in Singapore, from booth design to marketing activations, working closely with vendors and partners.
Work closely with Sales, Operations, and the General Manager, providing insights, campaign performance analysis, and strategic recommendations.
