MARKET RESEARCHER

Description of the Company's background
Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018. Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core.

Embracing our vision of Make friends with users and be the coolest company in the users hearts, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Xiaomi is one of the world's leading smartphone companies. The company's market share in terms of smartphone shipments ranked no. 2 globally in the second quarter of 2021. The company has also established the world's leading consumer AIoT (AI+IoT) platform, with 374.5 million smart devices connected to its platform (excluding smartphones and laptops) as of 31 March 31, 2021, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world.

Job Description

1) Support Market Strategy Planning:

- Assist in developing GTM strategies and plans for AIOT products based on market research and competitive analysis.

- Identify target customer segments, key selling points, and market entry strategies.

2) Support Product Launch Execution:

- Coordinate new product launch activities, including timeline planning, resource allocation, and budget management.

- Create and implement marketing materials (e.g., advertisements, sales toolkits).

3) Assist with Data Analysis and Feedback:

- Collect and analyze market data, sales data, and customer feedback to optimize GTM strategies.

- Monitor market trends and promptly adjust marketing plans as needed.

4) Complete tasks assigned by the mentor or supervisor as needed.

Job Requirements
1. Bachelor's degree or higher in Marketing, Business Administration, or a related field.

2. Proficiency in market analysis tools and data management methods.

3. Quick thinker with strong learning, analytical, and problem-solving skills.

4. Excellent communication and teamwork abilities, strong resilience, and the capability to handle a multi-tasking work environment.

5. Proficiency in English and Mandarin as working languages.

BIPO Service (Singapore) Pte. Ltd.

EA License No. : 18S9180