Market Activation and Growth Lead (English, Mandarin) - Singapore

Product area

Learning is the ongoing quest for understanding, and we made it our mission more than 20 years ago to organize the world's information to make it universally accessible and useful. The learning landscape is changing, and the Learning and Education team's mission is to help everyone in the world learn anything in the world. We provide the information, tools, and services that help people gain knowledge, fuel curiosity, and prepare for what's next. We focus our work to add the most value for users to enable learning for school, work, and life. We believe everyone can and should have access to quality learning experiences to reach their full potential.

Job description

GBOedu is Google's Global Business Organization Education team. We are dedicated to empowering Google's global sales teams and business leaders within the Global Business Organization (GBO) with the knowledge, skills, and tools they need to be successful. We design and deliver exceptional learning experiences that drive business impact and enable our teams to effectively support Google's advertisers and partners.

As a Market Activation and Growth Lead for GBOedu, you will own the strategy and execution of go-to-market plans to maximize the adoption, engagement, and impact of GBOedu's learning programs across the Global Business Organization. You will act as a key liaison between GBOedu and various GBO teams, including Sales Leadership, Go-to-Market (GTM), and regional enablement teams, ensuring that our educational offerings are effectively integrated and utilized to drive business outcomes.

Qualifications

Job responsibilities

• Land and scale GBOedu's flagship global initiatives across the GCKR region. Translate global and regional frameworks into impactful, locally relevant execution plans that drive seller proficiency.
• Identify systemic capability gaps and collaborate with GCKR Sales Ops to present quarterly return on investment narratives to sales leadership, directly linking local enablement interventions to seller behavioral shifts and pipeline attribution goals.
• Own and execute the Global-Regional-Local (GRL) operating model within GCKR. Operationalize the content design split, striking the perfect balance between maintaining global program consistency (60%), regional adaptation (30%), and local innovation (10%).
• Manage the operational transition of sales coaching back to certified GCKR Sales Managers to grow local coaching capacity, positioning yourself to raise the coaching bar.

Minimum qualifications

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in regional sales, sales strategy, or commercial operations.
• Ability to communicate in English and Mandarin fluently to support stakeholder relationship management in this region.

Preferred qualifications

• Experience in creating and delivering high-quality go-to-market solutions or high-level strategic business planning.
• Experience working with AI tools for coaching.
• Proven experience in driving a culture of coaching and practice (via references or testimonials).
• Demonstrated proficiency in building and operationalizing sales enablement programming at scale.
• Stakeholder management.