Shape the Future of Digital Banking!
GXS Bank, a leading digital bank in Singapore, seeks a motivated Summer Intern to join our Lifecycle Marketing team. Gain hands-on experience driving customer engagement and product adoption in a fast-paced fintech environment.
What You'll Do:
- Support the execution and optimization of digital customer journeys.
- Assist with A/B testing and analyzing campaign performance.
- Help create engaging content for in-app and email (eDM) communications for our Excited To Buy (ETB) customers.
- Support engagement and activation campaigns to delight and retain ETB users.
- Assist in the operational aspects of marketing platforms and campaign calendars.
- Contribute to the strategic implementation of our lifecycle approach (e.g., in Salesforce).
- Support the development of creative assets for digital customer communications.
- Help execute test-and-learn initiatives for ETB engagement.
- Contribute to moments of delight and conversion-focused campaigns.
- Assist with product-specific eDM content for the ETB segment.
- Collaborate with Brand and Product Marketing on integrated communications.
What You'll Bring:
- Pursuing a Bachelor's in Marketing, Business, Communications, Finance, or related field.
- Strong interest in digital technology and fintech.
- Excellent written communication skills.
- Analytical and detail-oriented.
- Proactive and eager to learn.
What You'll Gain:
- Hands-on experience in a leading digital bank.
- Mentorship from experienced marketing professionals.
- Exposure to marketing technologies and strategies in fintech.
- Opportunity to impact customer engagement.
- Enhanced digital marketing and analytical skills.
Ready to innovate with us Apply to GXS Bank's Lifecycle Marketing Internship now!
