This role is ideal for a digital marketing professional passionate about wellness and women's health. You will provide expert consultation on optimizing website content and developing a targeted social media strategy to support a business pivot toward an advanced somatic method. The focus is on increasing local awareness and engagement, ensuring the brand's unique approach is effectively communicated online. The position is fully remote, and you will collaborate closely with a specialist with over 20 years of clinical experience. Your insights will help shape the project's scope and timeline as the business enters a new phase.
Deliverables
- Conduct a comprehensive review of the existing website, identifying areas for improvement in content, structure, and user experience.
- Develop a tailored social media content strategy to promote the new somatic method, with a focus on local audience engagement.
- Provide actionable recommendations for content themes, posting schedules, and platform selection.
- Advise on best practices for integrating website and social media efforts to maximize reach and impact.
- Prepare a summary report outlining key findings and strategic recommendations.
Requirements
- Demonstrated experience in digital marketing, social media management, or website consultation, preferably within the wellness or health sector.
- Strong understanding of content strategy, audience targeting, and engagement tactics for local markets.
- Familiarity with website usability principles and content optimization.
- Excellent communication skills and ability to present clear, actionable recommendations.
- Ability to work independently and provide strategic input during the planning phase.
- Availability for remote collaboration and flexible project timelines.
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
