Company Description
Zuler is a global leader in remote desktop and cloud computing technologies, specializing in ultra-low latency, high-resolution solutions with their proprietary ZeroSync® Engine. With millions of users and enterprise subscribers worldwide, Zuler is revolutionizing connectivity and accessibility to high-performance computing. The company is backed bysignificant investments, patents, and a diverse team of industry experts.
Our proprietary product, DeskIn, is a fast-growing remote desktop platform used by creators, gamers, and professionals worldwide. As we expand into Japan, we're hiring a marketing leader to build our Japan business from zero to one - driving awareness, organic growth, and user acquisition across digital and influencer channels.
What You'll Do
- Lead DeskIn's Japan marketing strategy, from planning to execution.
- Localize brand positioning, messaging, and creative to fit Japanese audiences.
- Drive new user acquisition and ROI-positive growth via Google Ads, Yahoo! JAPAN Ads, LINE, SmartNews, and social media.
- Build and scale influencer/KOL marketing, managing creators on YouTube, TikTok, Instagram, and X.
- Grow organic traffic and brand presence through SEO, AEO, GEO, content, and community initiatives.
- Develop strategic partnerships with creators, tech communities, and local brands.
- Use analytics tools (GA4, GTM, Looker) to optimize performance and report clear business impact.
- Manage Japan-based freelancers and agencies for design, media, and Public Relations support.
What We're Looking For
- 4+ years in consumer or tech marketing 2-4+ years leading growth in Japan.
- Proven success in building B2C brands from scratch in Japan.
- Deep knowledge of Japan-specific marketing channels (Google Ads, Yahoo! JAPAN Ads, LINE, SmartNews).
- Hands-on experience with influencer marketing, organic social growth, and SEO/AEO/GEO.
- AI-savvy and data-driven, comfortable using AI tools for content, targeting, and analysis.
- Excellent analytical and communication skills.
- Business-level Japanese proficiency is needed to communicate with Japanese end-users and external stakeholders
What Success Looks Like
- Strong new user and paid conversion growth
- Positive ROI and efficient CPA
- Expanding organic traffic and keyword share
- High-performing creator and partner ecosystem
- Growing DeskIn brand visibility in Japan
Why Join DeskIn
- Build Japan from the ground up with creative freedom and ownership
- Work directly with a global HQ team in Singapore
- Be part of one of Asia's fastest-growing remote-tech innovators
- Shape global best practices in AI-driven, performance-first marketing
