Great Eastern is a leading insurer in Asia, with dominating market share position in Singapore and Malaysia. We are launching an exciting HNW Branding and Proposition in Singapore in 2026 and currently seeking a passionate and driven Marketing intern to be part of our Group High Net Worth (HNW) team. This role supports the creation of engaging digital content targeted at the HNW segment (investable wealth US$1m or above) in Singapore and across Asia Pacific region.
Roles & Responsibilities:
- Direct report to Group Head of High Net Worth in designing and creating digital assets for Distribution across OCBC, Bank of Singapore and Great Eastern own Agency; and Great Eastern existing and target HNW customer groups.
- Work closely with cross functional teams to translate commercial proposition into visually engaging, fit for audience contents, to be deployed across Great Eastern physical and digital platform.
- Drive developments in tandem with internal and external partners and deliver key assets including and not limited to Corporate Client and Distribution playbook, Persona-led Proposition Stories, Exclusive client experience & event engagement materials.
- Collaborate with brand, marketing and digital team to ensure content consistency and alignment.
Learning Outcome:
- Hands-on experience in supporting the launch of new Brand & Proposition in high growth Asia Wealth segment.
- Exposure to collaboration across various teams in a leading financial service organization.
- Practical experience in building digital content.
- Mentorship and learning opportunities from experienced leader/s.
Requirements:
- Credit-bearing internship applicants from local learning institutions preferred.
- Excellent written and spoken English and Chinese.
- Strong interest in HNW/luxury branding, digital marketing and content creation.
- Good knowledge of digital marketing platforms and social media tools.
- Familiar with creative tools such as Adobe or similar software.
- Ability to work independently in a fast-paced environment.
